TL;DR: Crowdfunding lets startups raise small amounts from a large number of people instead of relying on banks or venture capital. It’s accessible, flexible, and scalable, helping founders fund, test, and grow their ideas.

Why Crowdfunding? A Smarter Way to Fund Your Startup

Getting the money you need is one of the biggest challenges for founders.

If you don’t have investor connections or a strong credit history, where do you even start?

That’s where crowdfunding comes in. Instead of relying on a single big investor, you raise smaller amounts from lots of people—giving everyday supporters a chance to back your vision.